10 29th, 2009| 
A landing page is a simplified version of your website that showcases a single product or service. The web visitor comes to a landing page from an external site (i.e. Google.com) and is enticed to try or buy your offer. A good landing page only focuses on a single message with a goal. This goal can be a download, registration, trial or a buy action.
I was looking at improving my web analytics software when I came across eTracker’s Web Analytics. I have followed this company for a few months now, but I never had a good close look at their application until recently.
Read more… »
I remember a time when I used to get weather alerts as text messages on my phone. Now, I get them as tweets while sitting at conferences. And this time, I got to read about our first snow in Montreal while listening to a keynotes session at Webcom. Ironically, the session was about the power of Twitter.
Finnland ist in Sachen Technologie an der absoluten Spitze. Es ist die Heimat vieler weltbekannter Technologiefirmen wie Nokia, Kone und Polar. Deshalb sollte es uns auch nicht wundern, dass Finnland vor einigen Tagen wieder eine technologische Innovation präsentierte: am 14. Oktober wurde Finnland zum ersten Land, das eine Breitband- Internetverbindung zum Grundrecht für die Einwohner machte.
Read more… »
The types of tweets you publish define your Twitter Channel. Your channel can be for company news, customer support, sales promotions or anything else. Whatever it is, the channel must be consistent with your overall business objective. Companies with limited manpower tend to choose a single channel whereas larger companies have multiple channels. For example, Salesforce has at least 9 different official channels on Twitter.
Target Info Labs has developed a Twitter Channel Wizard that should help you decide on your Twitter strategy.
Finland is at the forefront of technology. It’s home to Nokia, the world’s biggest mobile phone maker. Kone also engineers a Finnish domicile, and Polar is a national heart throb. So it shouldn’t be a surprise that Finland showed innovation in technology once again. Yesterday, Finland become the first country to make broadband a legal right for its people.
Read more… »
Yesterday, Demandbase announced the new release of Demandbase Professional solution. Essentially, the release has two major upgrades including advanced web analytics and advanced lead scoring. These are explained in detail below:
Read more… »
