About

Target Info Labs Inc is a full service marketing firm based in Ottawa, Canada. We specialise in corporate marketing, branding, lead generation, product marketing and PR for high-tech companies. Our areas of expertize are:

Marketing made Simple

Target Info Labs was founded in 2008 by Zaki Usman to offer external marketing services for growing companies. Partnered with other leading marketing, design-media and public relations firms, Target Info Labs is an innovator in Web 2.0 marketing.

Zaki has over 12 years of marketing experience stemming from work in Europe and North America. He is the marketing engine behind Finland’s rising star Severa, and has been the marketing lead in Unlimi-Tech, MySkyWeb and Digiquant. His engineering work with the US Army won him an honorable 22nd ASG award in Vicenza, Italy. Zaki has earned a B.Sc. in engineering from the University of Bahrain and an MBA from Western Michigan University.

Our Advantage:

  • Marketing Expertise: Team of dedicated  professionals in marketing, branding, lead generation, PR and sales.
  • Creative Messaging: We know how to articulate the complex in the most convincing form.
  • Global Experience: Proven success in Canada, US and Europe.
  • Simple Scalability: We easily scale our marketing programs to suit your budget and business objectives.
  • Results Driven: Our marketing ROI gives best value for money.

In the News

  • Zaki Usman achieves Expert certification on Focus.
  • Target Info Labs featured in Facebook Advertising Success stories. Read more
  • Zaki Usman speaks about Webinar as a lead-gen tool – “We’re confident our webinars will provide an important platform for the industry to engage in and discuss the issues of business automation.” Read more
  • Company’s Got Balls – syndication of Target Info Lab’s article on the 60 second marketer. Read more
  • Smart Selling Tools publishes Target Info Lab’s review on “Easily qualify & route best leads to sales.” Read more…
  • eChannelLine USA asks Zaki Usman about his reseller strategy in channelling Severa, a SaaS application. Read more…
  • Brian Sommers from ZD Net interviews Zaki Usman, founder of Target Info Labs about the PSA market and its implication in cloud computing and SaaS. Read more…
  • Zaki Usman speaks about marketing: “Our TV appearance on Nelonen was an amazing success for us. As soon as the program aired, our website stats were off the charts. Most of the visitors were Finnish viewers who found us through search engines while still watching the show.” Read more...

What others Say

“Zaki is a real management and sales Person – he is born for this kind of job. He is very customer-oriented, good speaker and it is easy to trust him.”

Anna Nevvonen, Development Manager, City of Lappeenranta

“Zaki has impressed me hugely with his skills of Internet marketing. He has a goal-orientated attitude and he really is a hard worker! Zaki is a man who makes miracles happen.”
Salla Brunou, Severa Corp.
“Zaki was a pleasure to work with, very good relationship. Execllent experience. Very knowedgeable.”
Mark White, Manager, FosterEprints.
“Zaki was instrumental in positioning the company’s diverse products and staking out product ground in a rapidly changing wireless data services competitive landscape. He was resourceful and effective in the role and worked closely with product development personnel to deliver effective product management.”
Eldon Mellaney, Cofounder, mySkyWeb